Cultivating an Audience: How to Get People to Your Blog
Whether you’ve just launched your blog or have been blogging for years, you know that establishing your readership doesn’t just happen—and it definitely doesn’t happen overnight. To draw new eyes to your blog, you’ll need to take an aggressively proactive approach to promoting your content and reaching readers. This is how you start cultivating an […]
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Editing Tips and Tricks for Optimized Content Marketing
With more than 92,000 new articles published online each day, your content is perpetually engaged in a fierce battle. You’re trying to stand out from the pack—especially when it comes to search engine rankings. In its guidelines, Google makes the following recommendations to ensure that you’re posting quality content that will perform well within its […]
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The Ten Best WordPress Themes for Blogging in 2019
WordPress is the most widely used content management systems. Believe it or not, WordPress accounts for nearly one third of all websites on the internet today. Because of the zero cost and open source structure, everyone from professional news organizations to the humble home blogger is using WordPress to manage our content. So how does […]
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Increase Blog Traffic Without Spending a Penny on Advertising
No matter how long you’ve been blogging, increasing your blog traffic is probably one of your primary goals. It’s true that you can always increase your blog traffic through advertisements. However, the true holy grail of blogging is organic traffic. This is traffic that naturally arrives at your site through search engines, social sharing, referrals […]
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10 Steps to Enhance Your Blog Writing: Writing for People, Not Bots
There is a current popular obsession with optimizing content to perform well in online searches. Given this, it’s no surprise that many bloggers write as if their target audience is made up of bots and not human beings. It’s true that it is important for your blog posts to show up in search engines. However, […]
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Content Marketing Success: Five Exciting and Innovative Tips
When it comes to promoting your business, it’s no longer enough to use your blog as a supporting component of a broad marketing strategy. Instead, your blog should be the foundation on which all other promotional and communications activities are constructed. As digital media mogul Chris Brogan reminds us, your blog is your online “home […]
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So Much More Than SEO: The Best Social Media for Bloggers
You finally did it—you created a blog. Maybe you’ve secured a domain name. You selected a clean, easy-to-navigate layout. You’ve published a handful of well-written, information-rich posts. Yet somehow, your readership numbers aren’t what you expected. What’s the secret to getting your content in front of the thousands of eyeballs who need to read it? […]
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How to Make Money Blogging
Everyone has that special something that motivates them to start blogging. For many, the primary motivator is the idea of liberation from a dead-end day job. For others, it is the idea of making money from the comfort of their own home. And of course, the concept of making money writing about things you love […]
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Posts and Pages: Utilizing WordPress Posts and Pages Efficiently
For new bloggers just starting out in WordPress, the difference between Posts and Pages may not seem immediately obvious. In this article, we’ll tease out the distinctions between the two formats. We will also identify when to use each of them for maximum impact. Table of Contents WordPress Posts DefinedWordPress Pages DefinedPage organization and attributionWhen […]
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Reaching Out to Influencers: Compounding Traffic and Skyrocketing Income
As you establish your blog, you will look to grow your audience, and your income. Online influencers can be an important force multiplier to help you achieve your goals. But like any relationship, a healthy, mutually beneficial partnership with an influencer doesn’t just happen overnight. It requires time, attention and careful cultivation. Read on to […]
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